Posts Tagged ‘Joe Cascio’

Subway gets a dose of Social Media

July 22, 2010

Last night I had the great pleasure of a double-dose of Social Media goodness. My evening began by presenting a session on social media for credit unions for the Hartford Chapter of the Credit Union League of Connecticut. My host was Fred Brown, Marketing Director of Northeast Family Federal Credit Union in Manchester CT. Fred is also very good friends with Credit Union Man, and schedules all of Credit Union Man’s appearances.

I was very glad that Fred designed the chapter meeting to be out of the ordinary. The meeting was held at the Berlin Batting Cages in Berlin CT, and the evening’s agenda was dinner at Subway, followed by my presentation, wrapping with a scintillating round of mini-golf. Little did I know, nor the Subway employees, nor other patrons, that we were TAKING OVER THEIR SHOP for a presentation. Here are a few photos of this most memorable of engagements:

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HOW AWESOME IS THIS? Wow, just wow.

After the mini-golf wrapped up, I headed over to Eli Cannon’s Tap Room in Middletown CT (known as MiTown to the cool kids), just 10 minutes away from Berlin, for a meetup of the PodCamp CT organizers. I found out about this meetup because several of my friends posted the event on Facebook THAT MORNING. So, to my surprise, here was an event minutes away from where I would be, later that same evening, across the state line.

I take immense pleasure that the impetus for holding this initial PodCamp CT is that a few veteran PodCampers such as Aldon Hynes and Paul Monaco attended our PodCamp WesternMass 2, and asked themselves why there couldn’t be a PodCamp CT. I was thrilled to lend support and offer guidance, since I have hosted two PodCamps, a BarCampBank, and have attended numerous “camps” of various types on both coasts, both in the US and Canada. I’ve attended: FacebookCamp Toronto, PodCamp Boston 2 & 3, BarCampBank SF 1, BarCampBank NewEngland, BarCampMoney NY, PodCamp WesternMass, BarCampBank BC, REBarCamp PHL. I’m excited to have PodCamp Boston 5, REBarCamp ORL, and PodCamp CT on my calendar.

I’ve met so many INCREDIBLE people at these various events, and consider myself blessed to consider them all friends. (Well, Facebook friends at the least!)

Side note: I bet Larissa, nor Tim, ever dreamed that her “Difference Between Banks and Credit Unions” video would be shown on the wallpaper, below the air conditioner, of a Subway sandwich shop located at the Berlin Batting Cages in Connecticut for a CU Chapter meeting.

Thoughts from PodCampBoston 3

July 24, 2008

Panel on PR and social mediaI just returned from an incredible weekend of PodCampBoston 3. This was my second PodCamp, both in Boston, and my sixth ‘camp’ of any type. (FacebookCampToronto2, PodCampBoston2, BarCampBankSF, BarCampBankNewEngland, BarCampMoneyNYC). I first heard about “Camps” when I was invited to, then read post-event blogs about, BarCampBank Seattle, the first camp of its type held in North America. Reading about the sessions as they were posted to the web in near-real time, and how amazing the experience was universally for the attendees, made me eager to learn more about it.

Chris Brogan-First morning's unKeynoteMy first PodCampBoston (number 2) was a great experience. Even though I had years of experience in online community building because of my work creating EverythingCU, I was an outsider and newbie to PodCamp. It seemed like everyone already knew each other. I’m fairly social though, and did meet many great people. But never having been there before, especially when a great number of folks had the common bond of having CREATED the first one out of thin air, I naturally had the feeling of an outsider.

Joseph B Martin Conference CenterBut this one was different for me. Because I had met many people at PodCampBoston2, I had many “great to see you again” moments at PodCampBoston3. Also, because I had started interacting online with many people involved with social media in the greater Boston area, I had many “nice to meet you in person at last” moments, including with someone from my neck of the woods in Western Mass. One thing that really floored me was that when Chris Brogan arrived in the morning, he recognized me even though I wasn’t wearing a name tag yet. Wow, he’s good.

Best photo:
Parking Meter – FAIL
by Shelley Greenberg, aka the Spotted Duck

Best quote:
“And that’s where I ran out of Schlitz.” – from @JoeCascio getting to the end of his slides at the distributed microblogging session

Best tweet:
from @limeduck “Twitter can haz revenyoo model pls?” (view original)

Best unexpected delight of the camp:
Free parking in the middle of Boston

Best shirt:
Steve Garfield
(captured by Gradon Tripp)

Runners up:
Adam Zand,
Todd Van Hoosear

Best unexpected person I met:
Stewart Sims, the marketing genius who brought the Rubix Cube to the United States.

Best photo concept: Greg Peverill-Conti attempting to get a head shot of every camper

Best analogy:
Adam Zand for Social Media as High School

Best post-event blog summary:
Five Lessons from PodCamp Boston from the Spotted Duck

Gradon is looking at Suki's answersBest live-tweeting of the sessions:
@Gradon Tripp

Best personal revelation based on what someone else tweeted:
Twitter is like having a room full of friends inside your head (view original) (Fortunately, it comes with a mute button.)


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